The importance of engaging yr work
Seth Godin’s wildly popular marketing blog is one of those daily must-reads for creatives. And earlier this week, he hit on an interesting list of detail-oriented approaches to keeping one’s feet on the ground, dashing forward with determination.
The gist is something like this: Stay engaged with your customer base, your readers, the outliers, the believers, etc. Stay busy. Stay productive. Work each day toward tangible goals while anticipating positive results. Stay hungry for more.
Passion is the key to this life. Doing the legwork is pretty damn important, too.